An aspect of folk art that was modernized and put into useful forms for everyone in everyday life were a series of folk art-themed U.S. Postal stamps. The series of stamps ran from 1977-1995 and provided a new design every year. This specific design was the first set from the series that promoted folk art to the mainstream world. U.S. Postal Service, National Postal Museum via Wikimedia Commons

U.S. Postal Stamps – American Folk Art Series: Pueblo Pottery